Classified Guidelines

Web classifieds

Each paid subscriber is allowed one web ad per year at no charge. These run for up to 90 days on our website. Categories for ads are: "Boats for sale," "Gear for Sale," "Wanted," "For Rent," and "Miscellaneous." We do not list free online product or service ads for businesses. Running your ad for another 90 days on the site after you've used up your freebie will cost $35.

If you're NOT a Good Old Boat subscriber, it costs $40 to run an ad. Since our subscription price is only $39.95, why not just subscribe? You'll get your free web ad, and also get to enjoy an entire year of our great editorial content!

Photos with ads

Because we wind up spending time with each photo, we charge $20 -- even for subscribers -- if you want to run a photo with your web ad. If you have a webpage about the sale of your boat, we'll hotlink it. No charge.

If you're sending photos, we prefer good-quality, high-resolution scans or digital photos as jpeg files as email attachments; Email your boat photo to karla@goodoldboat.com. If you have a good print of a photo, you can mail it to us at the address below, and we'll scan it for you. If you'd like to get your photo back, please send along a stamped, self-addressed envelope. Otherwise, we'll stick your photo up on our bulletin board here in the office. Photocopies or faxes simply don't work for photos.

Do not place your scanned image in a Microsoft Word document. Attaching a large color jpeg image is best. Email your boat photo to karla@goodoldboat.com.

Advertising costs

Our "menu of advertising costs" looks like this:

Description

Run a text ad on the website only (90 days)

Run a photo ad on the website only (90 days)

Run a text ad in the magazine (1 issue) and on the web (90 days)

Run a photo in the magazine (1 issue) and on the web (90 days)

Subscriber

Free

$20

$35

$55

Non-Sub

$40

$60

$75

$95

If there are charges associated with your ad, payment is made in advance. Either call our office at 701-952-9433 and have us charge your credit card or mail a check to us at the address below.

Text length

Text for our classified ads is limited to 75 words or less. After all, you don't need to detail every little piece of gear on your boat, do you? The idea is to get people interested and excited enough to give you a call or send you an email. So don't start out with things like, "1980 Frimfram sloop, depth, speed, VHF, docklines, opening hatch ..." Heck, pretty much all our boats have those things. Stick to using a broad brush, with descriptions like "Bristol," "needs some work," "well-loved"... and maybe describe a few special details. A good place to get ideas is on our classifieds page. We reserve the right to edit your ad copy to clarify, simplify, or shorten things a bit.

Ad format

We follow a simple format for classified ads (see the example below). First, list the boat type and size, then the year it was built, followed by the description. It's a good idea to mention where the boat is located. Price comes at the end of the description, followed by your name, phone number, and email address. We really need these last three bits of info with every ad; if you don't have an email address, we can omit that, but many of the boats that sell do so because of the ability for a potential buyer to email the seller for more info.

One caveat however: some inconveniences may result from listing something for sale on the Internet, including on our Good Old Boat site. We have heard from some of our classified advertisers about scam email primarily from Nigeria and Russia (but also from other foreign countries). Normally they request financial assistance, up-front money for some "service" involved in their "purchase of your boat," or information about your bank account so they can send funds. Do not be taken in! One of our readers, wondering what the scammers really do have up their sleeves, played along. He researched and documented the process and offers valuable insight. Here's a true look at "the games scammers play." If you prefer to list only your phone number to prevent the sale and use of your email address in these and other similar scams, we understand. Just let us know.

A sample ad


Frimfram 30

1980. Sloop-rigged, one owner. A freshwater boat all its life. Sails and running rigging replaced in 2000. Yingyang 18-hp diesel, upgraded electronics. Owner's cabin features standing headroom and head with full Jacuzzi. We're buying a larger boat and are motivated! Located in upstate New York. $110,000.

John Smith
888-555-1212
Email


Classified ad deadlines

Please be aware of our ad deadlines.

Did you sell it?

Please let us know right away if your boat (or other gear for sale) is sold. We'll make the change as soon as possible on our website (usually in a few days or so) to help cut down on the extra emails and phone calls you're likely to get otherwise.

Where to send the ad

You can submit your ad copy (and photo) by clicking on the following link: http://www.goodoldboat.com/reader_services/classified_ad_submission.php.
If you have any more questions, you can contact us.

1300 Evergreen Dr., NW
Jamestown, ND 58401
Email: karla@goodoldboat.com
Phone: 701-952-9433
Fax: 701-952-9434